The recent pandemic has accelerated online retailing forcing brands to rethink their e-commerce business. The impossibility of going shopping in the traditional way has meant both business and consumers have had to search for alternatives. Online shopping ...
According to a collaborative report trends forecasting agency WGSN and colours authority Coloro published in April 2021, Digital Lavender was showcased as the color of the year 2023. In such report, Digital Lavender is defined as “a sensorial shade that c ...
