Scent Emotions wins "Aromatherapy Product of the Year" award. We are proud to announce that Prestige Awards, an initiative of the British company Corporate Live Wire, has selected Scent Emotions as the 2021/22 winner of the ...
The rise of e-commerce and its effect on packaging
The recent pandemic has accelerated online retailing forcing brands to rethink their e-commerce business. The impossibility of going shopping in the traditional way has meant both business and consumers have had to search for alternatives. Online shopping ...
Home fragrances: a booming market
The increasing popularity of home fragrances in recent years has transformed essential air care solutions into luxurious, decorative items, present in every corner of our homes: from desktop candles to scented sachets in closets.According to Fortune Busin ...
The importance of Scent Marketing
What is Scent Marketing?A type of sensory marketing targeted at the olfactory sense.A smell can carry a brand’s essence and values. It is a way to connect and communicate with customers through their subconscious. Customers will then associate your brand ...